Underground Printing has just launched its second independent retail line of collegiate apparel, this time on campus in Bloomington. The store, which originally opened in the fall of 2008 at its previous location on Indiana Ave, has been recently relocated to 512 E. Kirkwood Ave. The new, larger space offers us the opportunity to release a line of IU licensed collegiate apparel, with a new twist for the campus shoppers. The store has also expanded its hours to include business hours on the weekends on both Saturday and Sunday from 11:00 a.m. until 6:00 p.m, along with the weekday hours from 10:00 a.m. until 7:00 p.m.

Following in the footsteps of our East Lansing, MI location, the Bloomington store’s retail line will include a lot of fitted, hip styles from brands like American Apparel and a number of sustainable and eco-friendly products. We hope to generally keep things fresh with short run designs that can be responsive to the climate on campus and will always have something new to offer students and residents. Plans are also in the works to feature a number of IU student-made  designs in the fall.

We kicked off our first big weekend with an original Little 500 design that flew off the shelves, while the American Apparel tri-blend continues to be a popular item on campus. Stop in today to check out the new designs!